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Why Oracle Purchased BitzerMobile and The Impact to Fusion Middleware

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The acquisition of BitzerMobile is a huge game changer for Oracle's middleware offerings. It not only elevates the potential for all of Oracle's Fusion Middleware applications such as OBIEE but it now fits the gap in their mobility capabilities they've had around security. That's right Oracle may have been pushing their mobile ready applications for years but one of the main reasons the mobility of their applications has not been well adopted in the enterprise is due to their inability to provide an integrated Mobile Device Management solution.

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